What was supposed to be an overnight trip to New Ulm for the South Central Seminar Management Team quickly turned into a one-day virtual pivot—thanks to a snowstorm that never quite arrived. Despite the change, the group made the most of their time connecting with local leaders and learning about this vibrant community.
On Wednesday afternoon, the group met virtually with Chris Dalton, City Manager, and Sarah Warmka, President/CEO of Visit New Ulm. The discussion centered around challenges facing the city – housing, childcare, and rural fire department needs, but also highlighted the progress being made through a strong strategic plan, driven by engaged citizens and dedicated leadership.
On Thursday, team members Mandy, Ryan, Sue, and Terra began their day at Lykke Books/Ulm Sweet Ulm, where owner Brie Taralson shared her journey from healthcare to entrepreneurship. Brie’s vision is to create a welcoming community space, and her passion for connection was clear.
Next stop: AMPI. Sarah Schmidt, VP of Marketing, gave an overview of their local dairy products, and CEO Sheryl Meshke shared her leadership path from marketing to the executive suite. Their motto, “What we are made of is as important as what we make,” reflects their values-driven culture. The team left impressed and with a new appreciation for Dinner Bell Creamery.
The visit wrapped up with lunch alongside members of the Farm-City Hub Club, a group with a 50-year history of bridging town and country. MARL alumnus Steve Hoffman (Class IX) shared insights from his experience, adding to the day’s thoughtful conversations.
A brief stop at historic Turner Hall closed out the trip. While it wasn’t the original plan, the experience offered rich insights and meaningful connections, proving once again that flexibility often leads to unexpected rewards.
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